Electrical contractors will be contacted during the month of April by a market research company working on behalf of Canada’s electrical products industry. The purpose of this study is to help manufacturers, distributors and rep agencies better understand your business pressures and needs.

The aim is to improve the supply chain, products and services available to Canada’s electrical contractors.

Here’s how it works: electrical contractors across Canada will be contacted by telephone through a member agency of the Canadian Market Research and Intelligence Association. They will be asked to participate in an interview over the phone that should only take about 10 minutes.

All responses are completely confidential. Only aggregated statistical data and comments to open-ended questions will be included in the final report.

This research is funded by the Supply and Distribution Council of Electro-Federation Canada, whose 150-plus member companies include the leading manufacturers and distributors of electrical products in the Canadian market.

This is a great opportunity... electrical contractors participating in the survey will have the opportunity to send a message to the supply chain that will help shape strategies and marketing communications for their business partners.

Let’s face it. We’re all in this together. Why not take advantage of an opportunity to influence the people who provide the products and services you need to get your work done?

For more information, particularly if you want to participate in the study, email Roger Partington at This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

And, hey, be sure sure to tell Roger you heard about it from Electrical Business.