Electrical Business

News
AdVenture promises “Inner Secrets of Success”


July 19, 2008
By Anthony Capkun

“Do you know the inner secrets of sales and marketing success?” The National Association of Electrical Distributors’ (NAED’s) annual electrical sales and marketing conference, AdVenture, wants to help you answer “Yes!” to that question. AdVenture’s sessions arte facilitated by experts in industry consultation, sales, media, marketing and related fields. The lineup includes sessions and panel discussions such as:

• Questions That Sell: The Powerful Process to Motivate Customers to Buy From You

• Meeting the Sales Manager’s Challenge: A New Approach to an Old Problem

• The 4Cs of Truth in Communications

• Selling to Generation NeXt

• Create Demand Selling for Sustainable Technologies

• How to Market Your Value-Added

• The NEW Marketing Segmentation: How to Sell to People Not Like You

• Improving Margins and Customer Relationships with NAED Tools

• The Nine Least-Expensive Marketing  Sales Techniques You’re Not Doing



AdVenture
2008 is made possible through the efforts of a nine-member industry
committee comprising electrical distributors and manufacturers,
including Canada’s Electro-Federation.




CLICK HERE to learn more. The event runs August 10-13 in Chicago, Ill.