Bob Faber joins as FSR sales director, ITS/datacom
By Alyssa Dalton
November 19, 2013 – Jan Sandri, president of FSR, announced today the appointment of Bob Faber in the newly created position of director of sales, information technology systems (ITS)/datacom, which she described as a “defining moment for the 32 year-old company as it significantly broadens its market reach”.
“FSR enjoys considerable success in all segments of the traditional AV industry, and has for decades,” said Sandri. “As technology shifts, however, it’s time to expand our reach and tap new markets, such as ITS/datacom, that can benefit from our already widely-embraced product ranges. We couldn’t be more pleased to welcome Bob to the staff, and we’re confident that he will make us as successful in these new areas as we continue to be in AV.”
In his new position, Faber will be responsible for introducing the FSR brand, with special emphasis on table, floor, wall and ceiling boxes; plates; mounts; and installation accessories to potential customers in the ITS/datacom marketplace, including cabling systems designers and installers, wholesale distributors, architects, engineers, electrical and communications contractors, and all areas of voice and data networking. Faber will also establish a targeted channel network to to offer service and support.
“I’m thrilled to be aligned with a company that is so well-known in the traditional Pro AV market, and whose name resonates with customers,” said Faber. “That recognition and support is invaluable as I help bring the existing product line into new markets.”
Faber brings 31 years of ITS experience to the position. Prior to joining FSR, he served as business development manager for Snake Tray, and held technical services, training and sales positions at Siemon. Meanwhile, his industry involvement extends to membership in several professional organizations including BICSI, NECA, NEMA and SCTE, as well as previously serving on several BICSI committees.