August 8, 2011 – Earlier this month Dow Wire & Cable announced its official business name change to Dow Electrical & Telecommunications to better reflect offering to electrical and telecommunications markets, it said.

“This is an important step for a business already focused on power and telecommunications cable technology to further fortify its commitment to bring material science solutions to these industries and markets that no other business or company can do in the world,” said the company.

“Electricity and electrical components are a common denominator across all power and telecommunications resources. After six decades serving these important markets, the time is right to leverage the Dow portfolio in an even wider capacity to bring new technology and products to market,” continued Tim Laughlin, company general manager. “Beyond this organic growth, we also are exploring several potential alliances with companies whose products and experience enhance or complement our own.”

The Dow Chemical Company has an R&D and materials science heritage which it describes as “rich in solutions enabled by plastics, composites, additives and fluids.”

“Combining these assets with Dow Electrical & Telecommunications knowledge and expertise, along with those of other strategic partners, creates a significant opportunity to bring even more value to the growing and dynamic power and telecommunications markets,” added the company.