Electrical Business

Business News
Iriss launches new logo, branding and website


April 7, 2014
By Anthony Capkun

April 7, 2014 – Iriss—a player in electrical maintenance safety devices and electrical safety training—recently held its annual conference for channel partners, where it unveiled a new logo, branding and website.

“2014 is the year of evolution for Iriss,” said Martin Robinson, CEO. The company explains all Iriss brands and services—Iriss, Shield, DeltaT and FlexIR—are now united under the Iriss Group.

The website, meantime, is designed to “share knowledge and expertise in the electrical safety industry”, providing visitors opportunities to learn about electrical industry trends and resources. Additionally, specific industries (e.g. power generation, electrical products manufacturers, government, processing plants) all have resources for managing and monitoring their critical energized electrical assets.