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MaxLite presents a “A New Wave of Light” in 2016

January 9, 2016 | By Anthony Capkun

January 8, 2015 – Today, MaxLite introduced a new logo and identity family that, says the company, “reflects who MaxLite is today, and our vision for the future”.

MaxLite says it initially made its mark in the industry as a CFL manufacturer, which was reflected by the ‘M’ symbol in its original logo but, these days, LED comprises the majority of its product sales.

“The spiral in our iconic M has been unravelled, and the letter is now encased in a modern interpretation of the leaf symbol that, until now, had been used exclusively for the maxLED sub-brand,” says the company.

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