March 20, 2014 – Toyota Motor Corp. has started consumer trials of the i-Road personal mobility vehicle. Running from March 24 through early June, the trials aim to gauge the effectiveness of the electric vehicle (EV) in everyday situations in urban areas.

The i-Road promises a novel riding experience, combining the convenience of a motorcycle with the comfort and stability of a car. Toyota will provide 10 vehicles to about 20 test participants, ranging from members of the general public to trend and industry experts. Feedback will be collected concerning driving feel, user satisfaction, ease-of-use in urban areas, and impact on destination choices.

The company says it will continue to conduct research into ultra-compact EVs for optimal short-distance travel within urban areas.