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Philips and Cisco to collaborate on joint go-to-market strategy


December 11, 2015
By Anthony Capkun


December 10, 2015 – Philips and Cisco have formed a global strategic alliance that unites Philips’ LED-based connected lighting system with Cisco’s IT network to address a global office market they estimate to be worth 1 billion EUR.

“Our alliance has two of the world’s biggest and trusted lighting and connectivity brands working together to bring the Internet of Things to life in offices and commercial buildings across the world,” said Philips Lighting’s Bill Bien.

To showcase how Philips and Cisco unlock the benefits of the IoT in offices, Cisco installed a Philips connected lighting system in its Canadian HQ in Toronto.

“The global alliance in the Internet of Things will help enable customers to receive the best that the lighting and IT industries have to offer,” says Philips, adding that it and Cisco will also “collaborate on a joint go-to-market strategy”.

“By partnering with Philips, we are delivering a reliable PoE-powered LED lighting solution using a highly secure IT network,” noted Cisco’s Edwin Paalvast.

The partners suggest nearly 80% in energy savings and reduced building maintenance costs can be realized by managing, integrating and controlling a Philips LED connected lighting system through a network with Cisco.

“Customers will receive the best energy-efficient lighting experience in the connected world and be able to use information acquired from their connected lighting system to save energy, reduce costs, improve productivity and optimize their workspace environment,” said Bien.

PHOTO: Project manager Richard Lees of CBRE (photo centre) discusses power-over-ethernet lighting strategy in Cisco’s new Toronto HQ and Innovation Centre at RBC Waterpark Place III located at 85 Harbour Square. Photo A. Capkun.



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