Electrical Business

Business News
Werner has formal expansion plans for Canadian market


February 28, 2013
By Anthony Capkun

February 28, 2013 – Werner Co. today announced formal expansion plans into Canada. Through its recent acquisition of Knaack LLC, the company says it now offers an extensive product line for professional contractors. Its product line includes ladders, climbing equipment, ladder accessories and jobsite, truck and van storage equipment.

“We are thrilled to be selling our products to the Canadian market, and our retailers and distributors are seeing increased demand for our product portfolio,” said Daniel Hadcock, director of sales at Werner Access Products Canada.

As part of its entry into the Canadian market, the company introduced a new website that provides complete product information and how-to videos. Visitors are able to filter and compare products, find a retailer and use the Ladder Finder to select the right product based on preferred ladder style, height, performance rating or material.