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Cree celebrates 40W and 60W LED bulb launch with Vampire star


May 27, 2013
By Alyssa Dalton


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May 27, 2013 – EBMag was there at Cree’s LED bulb launch this month in Toronto, Ont., with Home Depot representatives and Vampire Diaries’ actor and environmental advocate Ian Somerhalder. Designed to offer consumers a “no-compromise lighting experience at a compelling price,” the Cree LED bulb boasts the look and lighting effect of a traditional incandescent bulb—all while using 84% less energy. Cree’s LED Filament Tower technology provides a compact light source within a real glass bulb. The 40W LED delivers 450 lumens, consumes 6W and is offered in 2700K colour temperature, while the 60W LED delivers 800 lumens, consumes 9.5W and is available in warm white 2700K and daylight 5000K colour temperatures.

First photo: EBMag’s associate editor Alyssa Dalton with actor and environmental advocate Ian Somerhalder at the Cree LED bulb launch on May 15, 2013.

Additional photos below courtesy Cree.

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