May 1, 2013 – Eaton is collaborating with Electrical Safety Foundation International (ESFi) to spearhead a public awareness campaign on the dangers of counterfeit electrical products.

“We applaud Eaton for taking a leadership role in educating the public about the dangerous counterfeit electrical products that make their way into our homes, businesses, and public institutions every day,” said Brett Brenner, ESFi president. “Education about this important issue can save lives and prevent injuries and property damage.”

Eaton and ESFi will collaborate on a social media campaign to share electrical safety tips and facts, including tips from Eaton’s new “I Didn’t Know” awareness campaign on the dangers of counterfeit electrical products, focusing on how to avoid and identify such products.

ESFi will also share tips from its campaign “Electrical Safety for All Ages”, which takes a multi-generational approach to electrical safety by encouraging families to work together to identify and correct potential home fire hazards.