Electrical Business

Products Lighting & HVAC

GE blends ‘reveal’ brand with energy-efficient LEDs

September 24, 2013 | By Anthony Capkun



September 23, 2013 – GE Lighting has combined two of its technologies—the ‘reveal’ brand and LEDs—into one bulb. The GE reveal LED bulb delivers the energy efficiency of an LED while promising light that is specially engineered to depict colours and patterns in a home.

Reveal lighting technology filters out dull yellow rays and delivers crisp, white light, says GE, making Reds appear redder and Whites whiter. The reveal LED bulb uses 80% less energy than traditional incandescents, says the company, and lasts 13.7 years (based on 3 hr/d operation). The bulbs sport the familiar size and shape of incandescents and offer dimming controls; they are available in 40W and 60W replacements for general purpose use, such as table and floor lamps, as well as the BR-30 indoor floodlight for track and recessed lighting.


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